Aleadership Foundation

Based in Washington, D.C., the Advanced Leadership Foundation (ALF) is an international non-profit organization (501c3) with the key mission to inspire and develop the business, political, and social leaders of tomorrow.

ALF LEADERSHIP TEAM

JUAN VERDE

President of Advanced Leadership Foundation

Juan Verde is an internationally renowned strategist for both the public and private sectors, with particular focus on sustainable economic development. His specialty is designing innovative strategies to attract investment, accelerate economic development, and support strategic alliances.  

In the public sector, Mr. Verde served as Deputy Assistant Secretary for Europe and Eurasia at the United States Department  of Commerce under President Barack Obama. In this capacity, Mr. Verde led the Department’s efforts to solve trade policy and market-access issues faced by U.S. firms seeking to grow their business operations in Europe and Eurasia. Additionally, he was responsible for developing and recommending policies and programs to support U.S. economic and commercial relations with 52 countries in the region. Mr. Verde previously served in the Department of Commerce during the Clinton Administration as an international trade analyst, coordinator, and consultant, working first in the Office of Latin America and later in the Minority  Business Development Agency.  

Within the political arena, Mr. Verde has worked to support democratic political candidates and issues for several decades. More recently, he worked on behalf of the Biden-Harris presidential campaign as a policy advisor, fundraiser, and organizer. He also served as Chair of Americans Abroad for Biden. Mr. Verde has also worked with some of today’s most relevant political figures, including former Presidents Barack Obama and Bill Clinton, former Secretary of State Hillary Clinton, former Vice President Al Gore, the late Senator Ted Kennedy, and former Secretary of State John Kerry. Mr. Verde was also a Congressional Hispanic Caucus Institute Fellow during his early career. 

In the private sector, Mr. Verde has served as a consultant for a variety of prestigious companies, such  as Google, Cisco, SAS, American Express, and Banco Santander Investments US. He has also  collaborated with institutions such as the Inter-American Development Bank, Harvard University, and the World Bank. He founded and led the Canary Islands and Gibraltar chapters of the American Chamber of Commerce and is a current member of the Board of Directors of the American Sustainable Business Council, the leading business organization in the U.S. serving the public policy interests of sustainable responsible companies, their customers and other stakeholders. He is also a member of the Board of Directors of HISPASAT, the leading satellite communications operator in Spain, Portugal, and Latin America and a member of Airbus Board of Advisors. In the public sector, he has worked with the governments of Lithuania, Gibraltar, and the United States, as well as numerous governors and mayors in Latin America. 

Mr. Verde’s policy and private sector experiences have dovetailed in his efforts to promote sustainable global business practices and leadership development. He was a key advocate of Vice  President Gore’s “The Climate Reality Project” and helped create its Spain and Argentina  branches. Among other recognitions, Juan Verde has been named for two consecutive years as one of the 100 Most Influential Hispanic Leaders in the Fight Against Climate Change, as well as one of the TOP100 Disruptive Managers and Leaders of 2021. He was also invited to participate in the UN Climate Conference, COP25 and will participate in COP26 in Glasgow. He also currently presides over the Advanced Leadership Foundation, a nonprofit organization based in Washington, D.C. that seeks to identify and develop  the next generation of business, social, and political leaders from around the world.  

Mr. Verde is a doctoral candidate in Economics at the Universidad Camilo José Cela in Madrid,  Spain, where he is investigating green economy strategies for small island nations. He holds a  master’s degree in Public Policy from Harvard University and a Bachelor of Arts in Political Science and International Relations from Boston University, and was elected to the Alumni Board of Directors at Harvard University’s Kennedy School of Government. In addition, Mr. Verde has been decorated as a knight by the Sovereign Order of the  Ecumenical Knights of Rhodes and Malta, and his work has been recognized by Pope Francis.  

Mr. Verde travels widely in support of multiple endeavors. In his free time, Mr. Verde enjoys horseback riding, hiking and is also an avid marathon runner.

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JORGE BROWN

Vice President Advanced Leadership Foundation

Jorge Brown is ALF’s Vice President. In this role, he sets strategic priorities, monitors results, and facilitates relationships with key partners. Dr. Brown is also a partner at the US consultancy firm, MAPA Group, an international business development consulting firm headquartered in Washington D.C. He is also a partner in several start-up companies that range from new technologies to fashion retail.

Dr. Brown has more than 20 years of experience in corporate internationalization and political consultancy at both a national and international level. He has developed most of his career as an advisor to numerous business and political leaders in Europe and Latin America, specializing in growth strategies, business development, human resources and corporate strategies. He served as Senior Advisor to the Mexican Ambassador in Belgium and held numerous posts in the Mexican government including the 2000 Mexican presidential transition team. He was also a development coordinator for The Climate Reality Spain, the Spanish branch of former U.S. Vice President Al Gore’s climate change nonprofit project.

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JESÚS ACEVEDO

Global Executive Director/CEO

In this role, Jesús executes programs, oversees all day-to-day activities, improves performance, develops organizational culture and directs organizational strategy. Prior to joining ALF, Jesús was the youngest Institutional Secretary of the President’s Office of Argentina from 2015-2019. He formerly held other senior management positions in Public Administration, both at local and national levels. He was General Director of Legal, Administrative and Technical Affairs of the Secretary of Tourism of Buenos Aires City, and also Undersecretary of Administration of the General Secretary of the President’s Office.

Acevedo is frequent contributor to some of Argentina’s most important national newspapers such as La Nación, Infobae and Diario Perfil.

Jesús is a lawyer specialized in administrative law, graduated from the  Universidad Católica Argentina (U.C.A.). He has deepened his knowledge through the Governance and Political Management Program at San Andrés University (Argentina) and he is an Associate Professor of Administrative Law at Universidad Católica Argentina of La Plata.

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CAROLINA ANDRADE DIRAK

Communications

Carolina is a Graphic Design professional with a degree in Marketing from Icesi University. With experience in varying fields of talent scouting, promotion, design, and communications, Carolina has worked at Los Andes University in Bogotá for seven years, at Icesi University in Cali for eight years, and at SM Group (a publishing house from Spain), in Bogotá for three years.

Carolina supports implementation and monitoring of the Foundation’s communication’s strategy. She creates promotional materials for program portfolio products, text and press releases, blog entries, newsletters and social media management, which includes the website. In addition, she is the National Coordinator of the Orange Leaders project in Colombia, where she manages more than 300 leaders, encouraging them to generate content, meet their ‘leadership’ commitments, record their communication actions and support this large network of people in any way they may need.

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JULIETA LAURINO

Events Coordinator

Julieta is the Director of Tourism at City Hall of Pinamar, Buenos Aires, since December 2019 and has a University Degree in Political Science and International Relations from Universidad Argentina de la Empresa.
Additionally, prior to joining ALF, Julieta was Director of Planning and Development at the National Presidency of Argentina from 2015-2019. 
Her career in the public sector was at both the executive and the legislative branch, advising government officials in strategy, communication, public policies follow-up, and budget administration. She was an Advisor at the Tourism Board of Buenos Aires City Government and an Assistant at City Congress of Buenos Aires. 
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Alex Morales

Strategic International Alliances

International Business Development Specialist. Alex is an accomplished professional with a proven history of economic and commercial development; skilled at managing projects and implementing market entry strategies, closing multimillion dollar tenders, and providing business intelligence to C-suite business leaders in the Americas and EMEA markets across the private, public, and non-profit arena.

He has extensive market knowledge in Renewable Energy, Infrastructure, Security, IoT, Medical Health, and Project Finance, having helped research, recruit and lead several US Certified Trade Missions for these industries.  Additionally, he is highly skilled at qualifying, closing, and stewarding high net worth individuals from the Americas and Caribbean markets for the financial service industry. Alex is a global citizen, having lived and worked in over 20 countries, fluent in five languages.  He began his studies in International Relations at Pepperdine University, before moving to Spain to co-found and manage a global media company specializing in documentary film and television production, print media, event management, roadshows, and more.  Partnering with leading Media titles, such as: Bloomberg, WSJ, CNBC, Institutional Investor, to name a few. 

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Lilly Roth

Institutional Affairs

Lilly specializes in strategic communications, risk and crisis management, sustainable strategic management and paradigmatic change. She has worked both the private and social sectors, in environments characterized by diversity and multiculturalism, building bridges and intersectoral alliances. She started her professional carrer as journalist in several magazines and journals before focusing in strategic communications. Lilly worked as a consultant for Edelman PR Argentina, Salem Viale & Asociados, and Sphere Consulting. In the social sector, she was Director of Institutional Relations for Junior Achievement Argentina; Strategic Communications Manager for AVINA Foundation Latin America, Director of Institutional Development of Fundación Crear Vale la Pena and Executive Director of Fundación Argentina Ciudadana. For six years she was part of the Selection Committee of 1,618 Sustainable Luxury Fair; consultant in sustainable strategic management for Co-nekt Agitateurs des Symboles. She has collaborated with Sosteniblepedia and the Center of Studies for Sustainability Communication.

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