What the Summit Was
The Future of Tourism World Summit in Barcelona became one of ALF’s most visible international platforms, convening global tourism leaders, public authorities and institutions at a critical moment for the sector.
Purpose & Positioning
The summit aimed to redefine the future of tourism after the pandemic, advancing a new agenda for people, planet and prosperity while positioning Barcelona as a global center for tourism recovery and innovation.
Program Architecture
The program brought together high-level institutional sessions, panels, keynote conversations, partner presentations, agenda-setting discussions and broad media engagement.
Outcomes & Legacy
With speakers from 27 countries, heads of state, international organizations and substantial media reach, the summit reinforced ALF’s capacity to transform global industries into concrete platforms of debate and action.
Gallery
A curated selection of images from Future of Tourism World Summit.




























